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	\|title=Rolex Day-Date 40 228396TBR — Platinum Diamond Bezel \| Rolexopedia		\|title=Rolex Day-Date 40 228396TBR — Platinum Diamond Bezel \| Rolexopedia
	\|description=Platinum Day-Date 40 with a diamond-set bezel. Includes Cal. 3255 specifications, dated examples, and current Rolex dial configurations.		\|description=Platinum Day-Date 40 with a diamond-set bezel. Includes Cal. 3255 specifications, dated examples, and current Rolex dial configurations.
	\|image=Ref 228396TBR hero.webp		\|image=Ref 228396TBR hero.webp

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			\|title=Rolex Day-Date 40 228396TBR — Platinum Diamond Bezel \| Rolexopedia
			\|description=Platinum Day-Date 40 with a diamond-set bezel. Includes Cal. 3255 specifications, dated examples, and current Rolex dial configurations.
			\|image=Ref 228396TBR hero.webp
			\|image_alt=Platinum Rolex Day-Date 40 reference 228396TBR with ice-blue dial and diamond-set bezel
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			<small>[[Reference:day-date\|Day-Date]] → '''228396TBR'''</small>

	The 228396TBR is a platinum Day-Date 40 with a diamond-set bezel and President bracelet. Rolex’s catalogue lists several dial configurations.		The 228396TBR is a platinum Day-Date 40 with a diamond-set bezel and President bracelet. Rolex’s catalogue lists several dial configurations.

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The 228396TBR is a platinum Day-Date 40 with a diamond-set bezel and President bracelet. Rolex’s catalogue lists several dial configurations.

<div class="rp-lead">[[File:Ref 228396TBR hero.webp|thumb|center|640px|alt=Platinum Rolex Day-Date 40 reference 228396TBR with ice-blue dial, baguette diamond bezel and President bracelet|Rolex Day-Date 40 ref. 228396TBR, ice-blue dial configuration.]]</div>

==Core facts==

{| class="wikitable"
! Detail !! Specification
|-
| Reference || 228396TBR
|-
| Family || Day-Date 40
|-
| Case || 40 mm Oyster case in platinum
|-
| Bezel || Diamond-set
|-
| Movement || Cal. 3255 in Rolex’s current specification
|-
| Crystal || Scratch-resistant sapphire with Cyclops lens over the date
|-
| Water resistance || 100 m, per Rolex’s current specification
|-
| Bracelet || Platinum President with concealed folding Crownclasp
|-
| Main functions || Centre hours, minutes and seconds; day and date
|}

==Reference numbering==

The full reference is 228396TBR; some databases shorten it to 228396.

==Production outline==

The Day-Date 40 arrived in 2015 with Cal. 3255. Sotheby’s catalogued this reference in 2016; Christie’s later examples have 2018 and 2019 guarantees.

==Movement notes==

Rolex specifies Cal. 3255 for the 228396TBR. It has instantaneous day and date changes, rapid-setting, stop-seconds, a Parachrom hairspring and Paraflex shock absorbers. Rolex gives an accuracy range of −2/+2 seconds per day after casing and an approximate 70-hour power reserve. Christie’s and Phillips also identify Cal. 3255 in later examples. Sotheby’s 2016 catalogue does not give a caliber.

The [[:Reference:Movements|movement index]] covers Cal. 3255 in the Day-Date line.

==Dial map==

=== Dated examples ===

{| class="wikitable"
! Dial || Recorded example
|-
| Blue with diamond-set numerals || Sotheby’s 2016 listing; no case number given
|-
| Ice blue with Eastern Arabic numerals || Christie’s case N3R45228; guarantee dated 2018
|-
| Ice blue with baguette-cut diamond markers || Christie’s case 851390Y7; guarantee dated 2019
|-
| Meteorite with baguette-cut diamond markers || Sotheby’s 2024 sale; guarantee dated 2021
|}

=== Current Rolex configurations ===

Rolex’s product pages list these dials under 228396TBR. The four digits after the hyphen identify the catalogue configuration.

{| class="wikitable"
! Product-page code !! Dial
|-
| 0002 || Ice blue with ten baguette-cut diamond markers
|-
| 0011 || Silver with ten baguette-cut diamond markers
|-
| 0012 || Bright black with ten baguette-cut diamond markers
|-
| 0018 || White
|-
| 0020 || Olive green
|-
| 0021 || Diamond pavé with eight baguette-cut diamonds and two baguette-cut sapphires at 6 and 9
|-
| 0024 || Bright black
|-
| 0026 || Bright blue
|-
| 0027 || Meteorite with ten baguette-cut diamond markers
|-
| 0030, 0039 || Ice blue
|-
| 0031 || Slate
|-
| 0042 || Blue ombré
|-
| 0043 || White mother-of-pearl with ten baguette-cut diamond markers
|}

Rolex dates the blue ombré design to the 1980s and its relaunch to 2019; its product pages do not date the option on this reference.

==Case, bezel, crystal, and crown==

The Oyster case is 40 mm and platinum, with a screw-down caseback, Twinlock crown and diamond-set bezel. The sapphire crystal has a Cyclops lens over the date. Rolex rates water resistance to 100 m. Christie’s gives the same case size and metal for its 2018 and 2019 examples.

==Bracelets, clasps, and packaging==

Rolex pairs the watch with a platinum President bracelet, semi-circular three-piece links and a concealed folding Crownclasp. Christie’s records the bracelet on its 2018 and 2019 examples. Sotheby’s lists a box and papers with its 2016 watch.

==Eastern Arabic numerals==

SJX’s 2016 report covers ref. M228206-0025 with Eastern Arabic numerals. Christie’s records the same numeral style on 228396TBR case N3R45228 and says Rolex introduced the Arabic Day-Date 40 in 2016 for selected Middle Eastern retailers.

==Related references==

* [[Reference:day-date|Day-Date family index]]
* [[Reference:Serial-numbers|Serial-number guide]]

== Sources ==

* [https://www.rolex.com/en-us/watches/day-date/m228396tbr-0030 Rolex, "Rolex Day-Date 40, ref. 228396TBR, official product page", Rolex, current page checked 2026-10-28]
* [https://www.rolex.com/en-us/watches/day-date/m228396tbr-0002 Rolex, "Rolex Day-Date 40, ref. 228396TBR, current dial configurations", Rolex, current pages checked 2026-10-28]
* [https://www.rolex.com/watches/day-date/those-who-shape-the-world "Day-Date: Those who shape the world", Rolex]
* [https://www.sothebys.com/en/buy/_rolex-day-date-%28reference-228396tbr%29.-a-platinum-and-diamond-set-automatic-wristwatch-with-day-and-date.-2016. Sotheby's, "Rolex President Day-Date Ice Blue Baguette, ref. 228396TBR, 2016", Sotheby's, 2016 (catalogued year)]
* [https://www.christies.com/en/lot/lot-6488846 Christie's, "Christie's, ref. 228396TBR, case N3R45228, circa 2018", Christie's, 2018 (guarantee date)]
* [https://www.christies.com/en/lot/lot-6446714 Christie's, "Christie's, ref. 228396TBR, case 851390Y7, circa 2019", Christie's, 2019 (guarantee date)]
* [https://watchesbysjx.com/2016/09/hands-on-with-the-rolex-day-date-40-eastern-arabic-middle-east-edition-plus-a-brief-history-of-the-arabic-day-date.html Adel Al-Rahmani with Eric Ku, "A Brief History of the Arabic Day-Date (with the Day-Date 40 Arabic special edition hands-on)", SJX Watches, 2016-09]
* [https://www.phillips.com/detail/rolex/173530 Phillips, "Phillips, Day-Date 40 ref. 228396TBR, case 252MJ073, circa 2022", Phillips, 2022 (guarantee date)]
* [https://www.sothebys.com/en/buy/auction/2024/the-goat-collection-watches-treasures-from-tom-brady/reference-228396tbr-day-date-a-platinum-and Sotheby's, "Sotheby's, Day-Date 40 ref. 228396TBR from Tom Brady's collection", Sotheby's, 2024 (auction sale; guarantee dated 2021)]
* [https://www.oysterinfo.de/de/rolex/referenznummern/ OysterInfo, "OysterInfo, Day-Date 40 reference index", OysterInfo, current index checked 2026-10-28]
* [https://www.watch-wiki.net/doku.php?id=rolex_oyster_perpetual_day-date Watch-Wiki, "Watch-Wiki, Rolex Oyster Perpetual Day-Date reference guide", Watch-Wiki, current page checked 2026-10-28]

[[Category:Day-Date]]

Reference:228396TBR - Revision history

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